You can watch a video of the presentation in motion below:
When Anheuser-Busch and InBev came together, the Budweiser brand had been declining, for more than 10 years. A bold goal was set for the brand, not to minimize decline, not to stop the decline… but to grow. Since the partnership Budweiser has grown over 20%.
Epic music experiences can range from large-scale events to smaller-scale, daily interactions in a bar or at home. Budweiser is leveraging these occasions to continue to grow the brand.
Client: | Anomaly |
Date: | 04.21.2021 |